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Custom Web Development ServicesCustom Web Development
Marketing sites and web apps that don't feel templated.
For teams that need a marketing site or web app without platform lock-in, we build on React, Next.js, Laravel, and WordPress — fitting the stack to the problem.
(01) The short answer
What is custom web development?
Custom web development means building a marketing site or web application to spec, rather than adapting a template or committing to one platform by default. Cortexley works in React, Next.js, Laravel, and WordPress, and picks the stack per project — a content-heavy site and an app-like product rarely want the same answer.
(02) Cost & timeline
How much does custom web development cost?
A business website typically costs £1,200–£4,000 and takes 3–6 weeks. A web application with logins, dashboards or custom business logic typically costs £5,000–£18,000 and takes 8–16 weeks.
(03) Explore by need
What are you building?
(04) What's included
Scope, without the fine print.
- 01Marketing sites with CMS-driven content
- 02Web application front-ends in React & Next.js
- 03Laravel back-ends for custom business logic
- 04WordPress builds for editorial-heavy teams
- 05API integrations and third-party service wiring
- 06Design-to-code with pixel-accurate implementation
Built withNext.jsReactTypeScriptLaravelWordPressTailwind CSS
(05) How the engagement runs
From brief to launch.
Discovery
We clarify scope, content model, and integration points before estimating.
Architecture
Route structure, data model, and CMS schema defined up front to avoid rework.
Build
Component-based development with staging environments from week one.
QA & launch
Accessibility pass, performance testing, and a supervised go-live.
Iterate
Post-launch analytics review and a backlog of prioritized improvements.
(06) Proof
Related work.
Luxury fragrance
DYNAMO Perfumes
An editorial, magazine-style Shopify storefront for a luxury fragrance house — custom Horizon theme, no sliders, no generic sections.
Retail softwareProduct
RetailPOS
An offline-first, multi-industry POS desktop app with eight industry presets, double-entry accounting and 16+ exportable reports.
(07) From the blog
Further reading.
Software · 7 min read
How to Choose a Web Development Agency: 8 Questions That Actually Matter
Most agency selection advice focuses on portfolios and pricing. The questions that reveal whether a team will actually deliver are different.
Read article →Software · 7 min read
What Makes a Good Software Development Partner (And How to Spot a Bad One)
The difference between a software partner that ships what you need and one that ships what you said isn't obvious from a proposal. Here's what to look for.
Read article →Software · 7 min read
How Much Does a Website Cost in 2026? A Real Breakdown by Project Type
The honest answer: $500 to $150,000+ depending on what you're actually building. Here's a breakdown by project type — with the real variables that move the number.
Read article →(08) Questions
Before you ask.
If content editors need a familiar CMS and the site is largely editorial, WordPress wins. If the roadmap includes app-like features, performance-critical rendering, or headless flexibility, we lean Next.js. We make this call per project and explain the reasoning before writing a line of code.
We do both. Our default approach pairs a Laravel or Node back-end with a React/Next.js front-end, but we scope the stack to what the project actually needs — some projects need a full back-end, others need only a CMS and static generation.
A straightforward marketing site built on WordPress or Next.js with CMS integration typically runs £1,200–£4,000. A web application with custom business logic, user authentication, and API integrations typically runs £5,000–£18,000 depending on complexity. Every engagement starts with a scoped proposal — contact us for a quote based on your actual requirements.
A marketing site takes 4–8 weeks from confirmed brief to launch. A web application with custom back-end logic typically takes 8–16 weeks depending on integration complexity. We give a realistic timeline upfront, not a sales-pitch estimate.
Custom web development is a dedicated discipline for us, separate from ecommerce — marketing sites, web application development, and internal tools built on React, Next.js, Laravel, or WordPress depending on what the project needs. Ecommerce is a service line within our wider web development work, not the whole of it.
Yes — we offer ongoing web development retainers for teams who want the same engineers who built their site to maintain and extend it. See our ongoing support service for details.
Yes. Cortexley is headquartered in Lahore and works with clients in the UK, UAE, USA, and beyond. The engineering quality is benchmarked against UK standards — we've shipped live Shopify storefronts, web applications, and custom platforms for international clients. The timezone difference with the UK is 4–5 hours, which we work around with async updates and weekly calls. The cost advantage is structural: our rates are 30–50% lower than UK agencies because our overheads are Pakistan-based.
(09) Start here
Tell us what you're building.
A founder reads every brief and replies within one business day with honest next steps and a fixed-price proposal.
sales@cortexley.com